What’s the best way to market a product mindfully and with empathy given the pandemic? What stories resonate the most at times like this?

About this Event

What’s the best way to market a product mindfully and with empathy given the pandemic? What stories resonate the most at times like this? How can you communicate with customers most effectively when you can’t see them in person? In this session, an incredible group of marketing experts and practitioners will share tips on how entrepreneurs can continue to tell their company’s story and grow their business in a world where COVID-19 has flooded news cycles and social media feeds. 

Featured speakers include Gina Bianchini, CEO and Founder of Mighty Networks; Tina Wells, CEO and founder of Buzz Marketing Group; and David Meerman Scott, WSJ best-selling author of Fanocracy and The New Rules of Marketing and PR